Skills & Full CV

Key Characteristics:

• Planner and goal setter with marked desire to contribute professionally
• Service-minded and client-centric
• Self-starter, motivated to produce
• Driven learner, highly curious
• Calm demeanor with ability to prioritize and manage multiple, competing demands
• Adaptable and easy to work with
• Quality-oriented with attention to detail
• Proven critical thinking, analysis and conceptual abilities

Key Abilities:

• Demonstrated strength in print and digital communications
• Exceptional expertise in grammar, syntax and editing
• Efficient production of publish-ready copy (grammar/structure/editorial)
• Strong and engaging tone in both writing and editing practices
• Ability to craft and shift voice/style according to audience and goal
• Comfortable with informative, persuasive, emotive composition, etc.
• Aware of both print and online publishing needs/environments
• Excellent project management abilities in engaging teams, setting goals, budgets and deadlines
• Superb crafting and/or amplification of messaging in pursuit of communication or organizational goals
• Effective positioning of narratives and other communications across all media
• Measurement of communications goals through metric data collection and analysis
• Use of several tools available for data analysis in measuring effectiveness of communications
• Fact checking, exhaustive research abilities
• AP, APA, Chicago (16), MLA, house style
• Content Management Systems, WordPress, Wiki platforms
• CSS, HTML, XML markup
• MS Office, Adobe, Acrobat, InDesign, InCopy, Photoshop, Canva and other print publishing platforms
• SEO/SEM/Keyword research
  

  ---

Click here for Allena’s full CV in PDF.

Interested in my team’s background? Contact me here for more info.