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Subconcsious Niches?
Ok, so my niche selection wasn’t subconscious, but neither did I set out to say “I’m only working in Latino interest and K-12 curriculum.” However, a glance at my resume and/or website will reflect that writing and editing work in Latino interest and K-12 education is exactly where I’ve been ending up lately. (And I don’t mind at all.)
Two things happen here. Writers tend to follow their interest. It’s likely that your cover letter for those specific projects is more passionate, more focused, and exudes more energy. What follows is work completed at this same level, and more jobs from the same employer.
Second, once you garner jobs in that interest, future employers will note that in your resume, and find your application that much more qualified, sending more of the same type of jobs your way.
This is part of the reason I encourage other freelance writers to follow their passion. Let your niche develop organically, naturally, and you’ll soon find yourself with a resume that reflects a “true you.”
Passion is key. When I first began freelancing I mostly took on personal/family finance topics. As my career grew so did my interests. However, my true passion was in blogging and writing. I probably would have been very surprised if you told me ten years ago this is what I’d want to talk about every day for five years.
Good point Deb– a writers interest will evolve, and the career will likely follow that evolution!
*writer’s